Mr Dollar steps up to offer aid in support of the white flag initiative

MR DOLLAR, a subsidiary of MR D.I.Y. Group (M) Berhad, steps up its humanitarian efforts to support the White Flag project via its initiative #KibarkanBenderaKamiBantuSegera, starting from 1 to 14 July.

 

Mr. Dollar's white flag aid campaign poster. July 2021. Source: Mr Dollar / Mr D.I.Y Group (M) Berhad / Press release
Mr. Dollar’s white flag aid campaign poster. July 2021. Source: Mr Dollar / Mr D.I.Y Group (M) Berhad / Press release

 

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Through this initiative, MR DOLLAR will be distributing 1,000 food packages daily to those living within a 2km radius of MR DOLLAR stores throughout Peninsular Malaysia. The White Flag Project was started by concerned netizens to urge struggling households to raise a white flag, as a signal for help.

The food package consists of cooking oil, instant noodles, tea and coffee, biscuits, sweet creamer, and condiments. Throughout the campaign period, MR DOLLAR allocates 1,000 packages to be distributed on a daily basis. All 42 MR DOLLAR stores will be participating in this campaign.

Speaking of this campaign, MR D.I.Y Group’s Vice President of Marketing, Andy Chin said, “As a family man myself, I understand the struggles of the current situation, especially when one is unable to put food on the table. With #KibarkanBenderaKamiBantuSegera, we hope that we can do our best to help affected Malaysians weather through the storm.”

“We urge all Malaysians to take part in supporting their families, friends and neighbours in this movement. By coming together as one, we can make a huge difference in each others’ lives. As a homegrown enterprise, MR DOLLAR will reach out to those in need as much as where and when needed,” added Ong.

To participate in this movement, needy families may raise a white flag outside their homes, capture and share its photo to request for assistance via WhatsApp at +016 -7711079. Upon receiving the photos, MR DOLLAR’s customer service personnel will reach out to the recipients to arrange for delivery of the food package. Families, friends, and relatives of needy families may also submit the requests on their behalf.

For more information and updates, visit MR. DOLLAR’s website, www.mrdollar.co, or its social media handles — Facebook and Instagram @mrdollarmalaysia and @mrdollar.malaysia respectively, or call the MR. DOLLAR Customer Careline at 03-89611338. The list of participating stores is available at this link:https://www.mrdollar.co/storelocator/

Source: Mr Dollar (Press Release)