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David Yurman unveils new campaign featuring first-ever celebrity brand ambassador duo Scarlett Johansson and Henry Golding

David Yurman, America’s foremost luxury jewelry brand, is pleased to announce its first brand campaign under the leadership of newly ascended company president Evan Yurman. The 2022 campaign marks another milestone for the house, as it features David Yurman’s first-ever celebrity brand ambassador duo – Scarlett Johansson and Henry Golding.

Scarlett Johansson for David Yurman 2022

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The campaign, aptly titled “Come Closer”, celebrates the joy of closeness and connection in our challenging times, featuring intimate images of two of the world’s most recognizable celebrities against the backdrop of David Yurman’s perennial inspiration and home of New York City.

“After years of separation for many – much longer than any of us could have anticipated – we are all craving connection,” said Evan Yurman. “‘Come Closer’ is a call to all of us to delight in the everyday, where simple moments with family and friends are unexpected and beautiful.”

Scarlett Johansson for David Yurman 2022 “Come Closer” Campaign

When envisioning the campaign, there was only one choice for Evan Yurman when it came to its female star.

“Scarlett is the embodiment of the David Yurman woman.  A native New Yorker at the top of her craft, Scarlett is a woman who forges her own path.  She doesn’t take no for an answer and isn’t afraid to stand up for herself and what’s right,” said Evan Yurman.  “To have the opportunity to work with a force like Scarlett to create such honest images, profound in their lack of pretense and artifice, is an honor.”

For “Come Closer”, mother, founder, Tony winner and two-time Academy Award-nominated actress Johansson was photographed by renowned fashion photographer Lachlan Bailey and styled by Anastasia Barbieri.  The series of 10 images and short film feature a relaxed Johansson as few have had the opportunity to see her – humming and singing to Sinatra’s iconic tune, “New York, New York.” The images and film were captured throughout New York City’s The Carlyle, A Rosewood Hotel and its famed Bemelmans Bar – an enduring magnet for New York’s creative and cultural luminaries.

“Growing up in New York, I always felt connected to David Yurman – I would see their beautiful black and white ads in all my favorite fashion magazines,” said Johansson.  “The Yurmans and their designs always embodied New York for me – bold, fresh and just a bit of edge.  When Evan approached me with this opportunity and shared his vision for the campaign, I already felt so linked to the brand that it was a natural fit.”

Henry Golding for David Yurman 2022 “Come Closer” Campaign

With the decision to introduce the brand’s first-ever male ambassador, Henry Golding shined. Already exhibiting the enigmatic qualities of the David Yurman man, Golding’s New York story is one of perseverance and identity.

“Henry embodies the passion and grit of the David Yurman man. He’s extremely talented, principled, and well-traveled, but of all the amazing places he’s visited and after all that he’s achieved, it is the spirit of New York City that keeps calling him back,” said Evan Yurman.  “We are thrilled to welcome Henry into the David Yurman family and to introduce him as the face of the Men’s category, debuting in our new campaign that shares the sometimes-quiet ways that only New York City can draw you back in.”

For “Come Closer”, father, advocate and globally celebrated actor Henry Golding was photographed by renowned fashion photographer Lachlan Bailey and styled by George Cortina.  The series of 10 images and short film, featuring a sophisticated and stylish Golding, were captured at Casa Cipriani – the new private club and landmark hotel on the waterfront at the epicenter of New York’s creative scene – as well as the iconic hotel, The Carlyle.

“There is a magnetism to New York City and a tenacity among New Yorkers that is difficult to describe, but contagious just the same. I’ve been fortunate enough to visit the city many times for both personal and professional reasons, and each time I feel more and more a sense of belonging,” said Golding. “David Yurman is a testament to the city’s heritage and values, and I’m honored to be the face of a brand whose timeless works of self-expression continue to connect us all.”

In 2022, David Yurman will continue to support its Unity Fund – created in May 2021 in partnership with Robin HoodNew York City’s largest poverty fighting philanthropy. Beginning February 15th, 20% of the purchase price from a curated assortment of women’s and men’s designs will benefit the David Yurman Unity Fund.

Source: Nike Communications(Press release)

    Love thyself more this Valentine’s Day with P&G x Lazada’s #WinWithLove campaign

    Procter & Gamble (NYSE:PG), a leading consumer goods company, is launching the #WinWithLove Super Brand Day campaign on Lazada – reminding individuals to show themselves some love and kindness this Valentine’s Day.

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    Through the #WinWithLove campaign, P&G is celebrating love with a touch of humour, partnering with famous TikTok influencer thefakeoppa to produce a light-hearted video showing how he prepares for a first date – starting with self-care.

    “Being involved with the #WinWithLove campaign was a lot of fun. It’s so true that when you invest the time in self-care to feel great about yourself, you have more confidence to face the adventures of the day ahead,” said Zae, the face behind thefakeoppa.

    In the video, Zae is seen getting ready for his Valentine’s Day first date, using his favourite P&G products such as Head & Shoulders shampoo, Oral-B electric toothbrush, Gillette shaver and Olay moisturizer. He then chooses his outfit of the day and makes sure it smells awesome thanks to Downy fabric softener.

    Alexandra Vogler, P&G e-commerce Senior Director, Asia PacificMiddle East & Africa, said, “At P&G, we are continuously evolving the way we communicate with our audiences, engaging them across their favourite social media channels. For our most recent #WinWithLove campaign, we are partnering with a trending TikTok creator to produce a humorous and light-hearted video, hoping to encourage consumers to lavish themselves with love to be their most confident selves this Valentine’s Day.”

    Alongside thefakeoppa’s exclusive TikTok video, the #WinWithLove Super Brand Day campaign will come to life on P&G’s LazMall flagship stores across six Southeast Asian markets including IndonesiaMalaysiaPhilippinesSingaporeThailand and Vietnam. The exclusive 24-hour shopping event will have a wide range of exclusive offers on P&G products such as Pampers, Olay, Pantene, Downy, Braun, Oral-B and more.

    Campaign Details

    Country

    Go-live dates

    Lazada Campaign Page

    Promotion Mechanics

    Indonesia

    11 Feb

    Link

    Buy 1 Get 1 Deals, Up to 75% off & Free Samsung Gifts*

    Malaysia

    Link

    Up to 50% off + Rm65 off vouchers *min spend RM320

    Philippines

    Link

    Up to 60% off + 50% off vouchers & Free Gifts*

    Singapore

    Link

    Up to 60% off, exclusive 1 for 1 deals and free gifts*

    Thailand

    Link

    Up to 65% off + 600.- Additional Discount Coupon & Gifts from Samsung*

    Vietnam

    17 Feb

    Link

    Up to 50% off + Gifts up to 500 million VND + Top Spender Prize of Ecovacs Robot*  

    *Terms and conditions apply. All Pricing, Promotion and Distribution decisions are at the sole discretion of the customer (retailer/ e-seller).

    Source: Procter & Gamble(Press release

      Shinhan future’s lab Indonesia introduces ‘XcaleUp’, a collaboration project for startup accelerator program with Xendit

      Xendit, an Indonesian unicorn (fintech) startup, and Shinhan Future’s Lab Indonesia have announced a collaboration in an accelerator program called XcaleUp. This program collaboration focuses on assisting the growth of startups in Indonesia and expected to have a positive impact on the Indonesian startup ecosystem. The name XcaleUp was inspired by the combination of the words “Scale-up” and the letter “X.” The term “scale-up” refers to the process of increasing the size of a small business. X stands for extraordinary, implying that the merged startups will be able to scale up and grow exponentially.

      Shinhan Future’s Lab Indonesia Introduces ‘XcaleUp’, a Collaboration Project for Startup Accelerator Program with Xendit.

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      The XcaleUp program will be held for 14 weeks and it will aim to find and guide seed to pre-series A startup in Indonesia.  Selected local startups will participate in a series of networking activities with Shinhan Financial Group and Xendit partner networks, as well as mentoring with experts from various fields. Selected startups will also have the opportunity to receive funding from the Shinhan Future’s Lab investor network.

      “We have accelerated 16 Indonesian startups that have joined our program since 2019. We will concentrate on growth and investment in the XcaleUp program. From that focus and approach, startups who join are expected to grow business scale as well as receive funding from investor,” said James Lee, Head of Shinhan Future’s Lab Indonesia.

      On the same occasion, Moses Lo, Co-founder and CEO of Xendit, said, “Xendit is thrilled to be working with Shinhan Futures Lab to provide a platform for Indonesian startups to expand and accelerate their operations. We hope that the startups that are a part of this program can make the most of it and reach their full potential.” Moses continues, “We will continue to support young people in developing innovative ideas that have a positive impact.”

      One of the Shinhan Future’s Lab Indonesia graduates in batch 2, Job2Go, revealed that the accelerator program at Shinhan Future’s Lab Indonesia was extremely beneficial to him. “Job2Go can expand business relationships with parties affiliated with Shinhan Future’s Lab Indonesia and increase knowledge and action-driven steps regarding various aspects of developing an agile startup business,” said Kurniawan Santoso, CEO and Co-Founder of Job2Go.

      Registration for the XcaleUp program has been open since February 2 and will close on March 2, 2022; applicants can register at www.sflindonesia.com/xcaleup. One of the benefits of this acceleration program is that there is no restriction on the sector of startup that can participate. Furthermore, the XcaleUp program is supported by many of Venture Capitalists who have provided funding to Indonesian startups, including MDI Ventures, East Ventures, Sovereign Capital, Golden Gate Ventures, Benson Capital, Gayo Capital, Init6, Genesia Ventures, Skystar Capital, Futureplay, 1982 Ventures, Arkblu Capital, Indogen Capital, Orbit, Cyberagent Capital, Alpha Momentum, Kinesys Group, Kolibra Capital, Monks Hill Ventures, Venturra Discovery, Spiral Ventures, Mandiri Capital, and GK Plug and Play Indonesia.

      The community and business partners who have helped a lot in the growth of the startup ecosystem in Indonesia also support this XcaleUp program, such as CISION PR Newswire, KUMPUL, Achmad Zaky Foundation, StartupLokal, KOTRA, AWS, New Energy Nexus, Union Space, Impala, Cubic, Connext , Innovation Factory, Ngalup.Co, COHIVE, ANGIN, and Startup4industry.id.

      Source: Shinhan Future’s Lab Indonesia; Xendit(Press release)

        Spritzer introduces ong-ong wishes, sui-sui dishes!

        Spritzer is showcasing “ONG-ONG Wishes, SUI-SUI Dishes!”, a short film introducing festive dishes for this Chinese New Year put together by the Head Chef of De Beauty Restaurant.

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        Presented alongside Spritzer Natural Mineral Water, “ONG-ONG Wishes, SUI-SUI Dishes!” is a procession of popular dishes served against the backdrop of the reunion dinner held on the eve of the lunar new year when families get together to celebrate a time of togetherness and wish each other a healthy and prosperous year ahead.

        Viewers can watch from this link to enjoy the light-hearted atmosphere and a whole lot of natural mineral water goodness. https://www.youtube.com/watch?v=dcRfAcfdn9U

        The Company explained that this short video is about welcoming the Year of the Tiger with auspicious dishes and wishes that bring memories of good food and good company together with the healthy benefits of Spritzer Natural Mineral Water. Spritzer hopes this short video will not only bring about the warmth of family togetherness but also inspire all of us to live healthier and fulfilling lives.

        Spritzer is also participating in the Experts’ Choice Awards – Top 10 CNY TVCs 2022 Edition and would like to invite everybody to vote through this link, expertschoiceawards.com/vote. The link will be activated from 1 February 2022 to 14 February 2022.

        For those who have not picked up their drinks for the festive celebration, you can get Spritzer products from your nearest outlets and stand a chance to win from Drink, Win & Huat Contest ending on 15 February 2022.

        Source: Spritzer(Press release)

          Back to School Safety Advise

          Dr Yeoh Chiou Yen (Anne) – Consultant Paediatrician, Sri Kota Specialist Medical Centre, Klang.

          As parents, we are very concerned on the safety of our children during the Covid-19 pandemic. It is a non -stop exercise, mitigating risk factors to protect our children. Returning to school during this unprecedented global outbreak is challenging for every parent with school going children. Families may be facing difficult choices between face –to- face or virtual learning, as schools reopen amid Covid-19 in the new year.

          Research shows that students learn more when they are in-person at school to strengthen their education and mental wellbeing, as opposed to online learning which requires self- motivation and time management.  Also, interacting with teachers and friends will help construct children’s personality.

          Regrettably, the ongoing threat of the pandemic is indefinite, and parents are worried of the safety of children returning to school in 2022. Parents need to help and prepare their children for safe return to school.

          Hence, here is what Dr Yeoh Chiou Yen (Anne), Consultant Paediatrician at Sri Kota Specialist Medical Centre had to say regarding the topic.

          Is it safe to have children return to school during the pandemic?

          Is it safe to drive a car, when motor vehicle accidents are happening on daily basis?  We still drive the car, but with safety measures like wearing safety belt and following road traffic rules and regulation strictly.

          Similarly, children should return to school with safety measures like wearing mask, frequent hand washing, social distancing, covering coughs, and practicing other relevant standard operating procedures (SOPs) to safeguard children’s safety to minimise the risk of transmission.

          What is the in-person school checklist for parents?

          Parents must ensure the child is up-to-date with all recommended vaccines. It is important to make sure that everyone in the household who is eligible for covid-19 vaccines is vaccinated.

          Parents must also check regularly that sufficient clean mask supply for their children are in place for them to take to school every day. Talk to your child often, make them understand the risk, prepare them on the new norm in school and SOPs that require to be followed.

          Essentially, do ensure your accurate contact information is updated in the school system should the school management require to contact you in case of an emergency. An emergency contact is the first person the school will get in touch with.

          What is the check list for a child returning to school?

          Have you got your checklist ticked?

          a)       Facemask – encourage your child on properly putting and taking off the facemask both indoor and outdoor, and explain the importance of wearing a facemask.

          b)      Hand sanitizer – it is important to keep the hands clean with hand sanitizer, as well to practice hand washing with soap and water at school. You can practice hand-washing with your child at home, and talk to them on the importance.

          c)       Disinfectant wipes – tell your child to frequently clean and disinfect touched surfaces and items to lessen the risk of illness. Give them some examples ( ie tables, keyboards, doorknobs, etc)

          How can children be responsible in doing their part to slow the spread of Covid-19?

          Practice wearing of facemask always when stepping outside the house and at school, regularly wash hands with water and soap for at least 20 seconds, and observe social distancing. You can use a measuring tape and show your child the required distance (eg: 3 feet away depending on the school’s regulation or even at home if a family member who is sick).

          If your child is unwell, it is best to stay at home to reduce the spread of the virus. You must closely monitor the child’s situation, and watch out for signs and symptoms of Covid-19.

          What key measures must the school management have in place to ensure the safety of students?

          The school management must implement the rules set forth by the Ministry of Education.

          To protect students from Covid-19 and to prevent children from falling behind in their daily lessons, the school management must implement the rules set forth by the Ministry of Education.

          The management must also monitor all staff and students’ temperature every day, strictly ensure everyone complies to the SOP and limit unnecessary visitors to the school.

          Classrooms must be well ventilated to protect the children and the reduced number of students in a class can enable teachers to monitor SOP compliance closely.

          What precautions should be taken during physical activities and extracurricular indoor activities?

          Safe activities during the Covid-19 pandemic is necessary to protect students. The school must limit the number of participants during each activity and ensure all participants are well.

          Outdoor activities in open-air is preferred over indoor activity, as the risk of infection is much lower outdoors to that of indoors spaces. With fresh air constantly moving, the droplets can get diffused in outdoors activity.

          Is it important to vaccinate a child prior to returning to school during the pandemic, and is there an age factor?

          Yes. Influenza vaccine can be given to all children above 6 months old. Malaysia government has recently conditionally approved Pfizer COVID vaccine for 5-11 years old.

          Is there a difference in safety measures between kindergarten, primary and secondary school going children?

          Generally, the concept is the same, which includes checking daily temperature, everyone wearing mask, frequent hand washing and maintaining social distance. However, for the younger age groups (kindergarten), it can be daunting, and parents may need to supervise and monitor more vigilantly as the young child may not understand and follow SOP easily.

          How can parents play an active role in ensuring the safety of their children returning to school?

          Parents should always communicate with the school authority, and comply with the school SOP. They are responsible to report if there is any positive or suspected Covid-19 case in their household. They must keep their children at home if their children are unwell.

          While a return to school is welcomed, the mental health of your child is equally important when returning to school during the pandemic. There will be children feeling anxious, or having difficult emotions going back to school after the long lock down period.

          Parents should help their children feel at ease during school reopening. Reassure your child about the school’s safety measures in place to protect them, and speak to them about the positives.

          For further information on Dr Yeoh Chiou Yen (Anne) or on Sri Kota Specialist Medical Centre, Klang, surf to https://www.srikotamedical.com

          -end-

            Ybhg Datin Seri Dato’ Hajah Shamsiah tosses to a good new year with residents of Taman Desa Sri Lempah

            Yesterday, an event organized by Cloudscale Sdn Bhd saw Ybhg Datin Seri Dato’ Hajah Shamsiah Binti Md Yassin (member of the Federal Territory Ministry) distribute Mandarin oranges and Ang Pow packets to 300 residents of Taman Desa Sri Lempah in conjunction with the upcoming Chinese New Year celebrations.

            VIPs together with Ybhg Datin Seri Dato’ Hajah Shamsiah Binti Md Yassin tossing Yee Sang to usher in prosperity for the upcoming New Year.

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            Mandarin orange is an important symbol of the Chinese New Year. The small citrus looks like the sun, and because the sun is aligned with the yang (positive) principle, it is a symbol of abundance and happiness. As it is tradition during the Lunar New Year to give the gift of a bright, beautiful red envelope (known as 紅包, hóngbāo) to your friends and family symbolizing good wishes and luck for the new year ahead, this gesture by Datin Seri and Cloudscale Sdn Bhd is not only noble but with well wishes to all residents of Taman Desa Dri Lempah flats.

            The event then carried on with a Yee Sang toss, also known as the ‘Good Luck toss’. Yee Sang is actually a combination of the Chinese words “Yee” which means “fish,” and “Sang” which means “liveliness.” The traditional Prosperity Toss uses raw fish salad. Firstly, the fish signifies abundance while carrots signify that luck is approaching and white radish,
            success.

            Also present during the event to show their support were Yang Berbahagia Datuk Mahadi bin Abdul Shukor (Pengerusi Urusan Cloud Scale Sdn Bhd), Yang Berbahagia Dato’ Tony Chin Hon Fah (Pengarah Urusan Cloud Scale Sdn Bhd), Yang Berbahagia Datuk Mustafa Kamal bin Mohd Yusoff (Ahli Lembaga Pemegang Amanah Yayasan Wilayah Persekutuan), Yang Berusaha Encik Chin Ke Liang (Pengarah Projek Cloud Scale Sdn Bhd), Yang Berusaha Encik Kan Hong Foong (Pengarah Projek Sri Binaraya Sdn Bhd), and Yang Berusaha Cik Lim Yoke Mooi (Pengarah Projek Cloud Scale Sdn Bhd).

            The event ended with very happy residents and attendees, an accomplishment of cultural mix and loads of prosperity wishes to all.

            Source: EMJAY COMMUNICATIONS(Press release)

              CEVA Logistics becomes team partner of Scuderia Ferrari and logistics provider for Ferrari racing activities

              • CEVA Logistics, part of the CMA CGM Group, to be Team Partner of Scuderia Ferrari under multi-year agreement
              • As Official Logistics Partner, CEVA will provide support services for Scuderia Ferrari, Ferrari Challenge and other GT race series
              • Scuderia Ferrari, CEVA share commitment for Net zero carbon in Formula 1
              The 2021 car of Scuderia Ferrari’s Charles Leclerc was present at the CEVA Logistics site in Somaglia, Italy, on Thursday, Jan. 20, fitted with the sponsor logos for the 2022 season. Scuderia Ferrari’s 2022 single seater will be unveiled on Feb. 17.

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              CEVA Logistics, part of the CMA CGM Group, announced today a new global, multi-year partnership with Ferrari to support its racing activities as Official Logistics Partner. CEVA will also serve as a Team Partner of Scuderia Ferrari, the most successful team ever in Formula 1.

              CEVA Logistics will provide all logistics support services for the Scuderia Ferrari cars and equipment for Grand Prix events, as well as for the GT racing series and other Ferrari Challenge events.

              Team Partner agreement unites racing, logistics leaders

              As a Team Partner of Scuderia Ferrari, CEVA Logistics will have its logo featured on the new 2022 Scuderia Ferrari single seater, as well as on team trucks and driver and pit crew equipment and apparel. Scuderia Ferrari’s new 2022 F1 car is set to be unveiled on Feb. 17. In addition to the brand exposure from the Formula 1 series, CEVA Logistics will be visible in other series, including GT racing.

              The Scuderia Ferrari team has been participating in all Formula 1 world championships since 1950 and holds the record for the most Grand Prix victories, having won 239 races and 16 World Constructors’ Championships. CEVA Logistics continues to expand its global leadership as part of its plan to become one of the Top 5 logistics players in the world.

              Formula 1 events regularly receive television viewership in the hundreds of millions each year. In addition, according to Nielsen Sports, the global racing series is expected to reach one billion interested people in 2022, growing by 20 percent (73 million) last year in 10 of the motorsport series’ key markets, which were BrazilChinaFranceGermanyItalyRussiaSouth KoreaSpain, the United Kingdom and the United States.

              CEVA deploys global logistics capabilities for Scuderia Ferrari

              Ferrari has chosen CEVA Logistics and its leading global network to ensure road and sea shipments for its cars and equipment to race sites around the world. The Official Logistics Partner agreement covers both F1 and GT racing series. In addition, CEVA will support car and equipment shipments to Scuderia Ferrari event destinations, as well as manage spare parts shipments in Europe and the global distribution of retail material. The 2022 Formula 1 world championship includes 23 global events beginning on March 18 in Bahrain and ending on Nov. 20 in Abu Dhabi.

              Both companies racing toward decarbonization

              Under the leadership of the CMA CGM Group, its parent company, CEVA Logistics is strongly committed to the protection of the environment. The CMA CGM Group has committed to become Net zero carbon by 2050. As part of its efforts towards decarbonization, CEVA currently offers customers alternative fuel options including biofuel, LNG and biomethane in ocean cargo, sustainable aviation fuels for air cargo, and biofuels or even electric vehicles for ground transport. Those initiatives echo Formula 1’s trajectory towards sustainability. Since 2014, Formula 1 cars have been powered by hybrid engines. Starting this year, Scuderia Ferrari’s F1 engines will be powered by a 10 percent-ethanol fuel. By 2026, the race cars will be using biofuels, and by 2030, Formula 1 aims to be Net zero carbon.

              Mathieu Friedberg, CEO, CEVA Logistics, said: “The logistics industry is experiencing rapid change through the adoption of new technologies and so is Formula 1. With the next era of racing coming in 2022, we look forward to working alongside Scuderia Ferrari in showcasing these advancements in logistics and racing. The Scuderia Ferrari team wants to top the podium by navigating each course with agility and efficiency. At CEVA Logistics, our course is the world, and we want to navigate it every day for our customers with the same agility and efficiency.”

              Mattia Binotto, General Manager and Team principal, Scuderia Ferrari, added: “We are pleased to welcome CEVA Logistics as a new Team Partner to the Scuderia, a company with which we share the fundamental values of excellence, commitment, innovation and passion. In the world of motor racing, efficiency and organization are essential in order to achieve one’s goals in every area and logistics play a vital role in our daily activity, both at the track and in Maranello. With CEVA Logistics, we can count on a company that not only operates at the highest level in its sphere of activity, but is also particularly mindful of supporting us in achieving an objective that is key for Ferrari and Formula 1, namely becoming carbon neutral by 2030.”

              Source: CEVA Logistics(Press release)

                “The Debut of 100 series global stage 2022”

                Brand 21 Asia and The BrandLaureate initiated conditional merging of the 100 Series Global Stage 2022 which was held at The BrandLaureate Gallery, Damansara Uptown, Petaling Jaya.

                Group Photo at the Signing Ceremony of 100 Series Global Stage 2022. Mr Alvin Soh, the founder of Brand 21 Asia , Chew Bee Peng, the CEO of The BrandLaureate, Dr KK Johan, the World President of The BrandLaureate & Mr Andrew Lim, Business Development Manager of PR Newswire

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                The BrandLaureate has over the years launched numerous branding awards in recognizing top notch brands and industry icons. 16 years of track records set The World Brands Foundation apart from other industry awards. As the world leading branding award foundation, The BrandLaureate Awards has gained extensive recognition internationally in championing brand excellence amongst brands globally.

                Brand 21 Asia being the community driven organization focuses on four main pillars namely educational, learning development, lifestyle and wellness initiatives. Since its inception in the market back in the year of 2019, Brand 21 Asia has been recognized as the ecosystem builder in serving youth community through its flagship campaign better known as 100 Series Live Pitching. To-date, Brand 21 Asia has launched both Season One and Season Two in year 2019 and 2021 respectively with extensive support from industry partners.

                The conditional merging exercise between Brand 21 Asia and The BrandLaureate is witnessed by invited VVIP and VIP guests seeing the debut of “100 Series Global Stage 2022”.

                “100 Series Global Stage” is the niche ecosystem moving towards becoming world leading platform in branding accreditation, business pitching, certifications, incubation and mentoring, CEO roundtable, dialogue sessions, cross border marketplace and trade mission in ChinaMiddle East and Europe regions.

                Dr KK Johan, the World President of The BrandLaureate and an acclaimed Key Opinion Leader (KOL) in brands and branding says the need to support and empower the youth community is important as they are the nation’s future leaders. As the Patron of 100 Series Global Stage, Dr KK Johan’s vast experience in brands and branding will provide invaluable ground to young entrepreneurs to build their business and brands. “Branding is always the main fundamental behind the sustainable business model. The right branding mechanism will significantly boost the young entrepreneurs penetration roadmap by implanting the solid profile within the organizations”, Dr KK Johan said.

                Alvin Soh, the founder of Brand 21 Asia expressed his appreciation to Dr KK Johan for sharing the same vision in defining the industry branding accreditation standards for the aspiring youth community. “The ever-evolving collaboration is an important milestone towards achieving both parties’ strategic objectives in uplifting the emerging young entrepreneurs brand recognition; we will be seeing line ups of branding profiles done in accordance with highly graded accreditation standards which will be certified by The World Brands Foundation. New fold of era, new milestone ahead in branding accreditation. The journey will include trade missions for entrepreneurs as they travel abroad to gain exposure on new trends and developments that can assist them in building their business”, Alvin Soh said.

                On personal note, special thanks to Ideal Beauty Alliance for sponsoring the D’Fenz sanitizer pack as well as Nilofa Group for sponsoring the signature durian milk to all valuable guests. Datin Heather Lee shared several useful insights about beauty & health with all the guests followed by special gift presentation to both Dr KK Johan and Ms Chew Bee Peng. Not to be forgotten Ms Miranda Merrie Mirie, the GCBL Sabah Chapter President who have presented the CNY hamper to Ms Chew Bee Peng, the CEO of The BrandLaureate. The session is ended with special tour of The BrandLaureate Gallery chaired by Dr KK Johan.

                Source: Brand 21 Media Services(Press release)

                  Sri Kota Specialist Medical Centre Offers Flood Relief Aid to Affected Employees

                  (Left back) Dr. Nick Low, (Centre) and Madam Tan Suet Guan with some of the staff receiving their relief cheques and provisions.

                  The recent devastating floods in the Klang Valley and several states in the country has caused much damage and despair to the community. The management of Sri Kota Specialist Medical Centre (SKSMC) is very sympathetic to all Malaysians who have been impacted by the recent floods that have taken the nation by storm.

                  “I was at home when the flood hit my place, Klang. I managed to save some important documents and some electrical goods. I am feeling very grateful to receive the flood relief fund from my employer”, said Muhammad Afiq Bin Abdul Rahman, a 23 years old staff nurse based at the Accident & Emergency Department of SKSMC.

                  In the aftermath of the flood, Sri Kota Specialist Medical Centre in partnership with sister company Southern Realty (M) Sdn Bhd joined hands to support, and contribute to the relief and reclamation of its employees who have been affected in the floods.

                  The hospital management set up a flood relief fund of RM60,000.00 to aid 76 employees who had been impacted by the recent floods, while the generous provisions were donated by Southern Realty (M) Sdn Bhd.

                  On Saturday, 15th January 2022, Dr Nick Low, Chairman of Sri Kota Specialist Medical Centre and Managing Director of Southern Acids Berhad, together with Madam Tan Suet Guan, Hospital Director of Sri Kota Specialist Medical Centre presented the relief assistance cheques, and distributed the provisions to the affected victims at the hospital premise.

                  Each employee affected will receive between RM400 to RM2,600 depending on the severity of the flood damage to assist set them on the road to recovery and to rebuild their lives. “We hope the assistance provided to our staff will ease the burden experienced following the shattering floods,” said Madam Tan.

                  Nurulaini Bt Mat Hassan, a 37-year-old front office assistant of SKSMC, shared that she wasn’t at home when the incident happened. “My family was upset and shaken about the state of our house filled with water and mud. However, we had to be resilient and hopeful during the distressing situation. I am very thankful to my management for the assistance received today,” she said.

                  Madam Tan presenting the cheque to Nurulaini Bt Mat Hassan, witnessed by Dr. Low (left).

                  In a statement by the management of SKSMC, it was made clear that the management of SKSMC is always looking out for the welfare of its SKSMC family.

                  For further information on Sri Kota Specialist Medical Centre, please surf to https://www.srikotamedical.com/

                  -end-

                    The 2022 Cayenne Platinum Edition models: Driving in Style

                    Porsche is expanding the Cayenne model range with the introduction of the Platinum Edition models, which are characterized by exclusive design elements painted in Satin Platinum and an added level of standard equipment. The outcome is an even more stylish appearance and an attractive value proposition. The Platinum Edition will be available for Cayenne, Cayenne E-Hybrid and Cayenne S models as well as the respective Coupe derivatives.

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                    The luxurious and stylish appearance of the Cayenne Platinum Edition is emphasized by many model specific design details painted in Satin Platinum, such as intakes in the front fascia, the rear Porsche logotype integrated into the LED taillight, and the model designation. The standard 21-inch RS Spyder Design wheels in Satin Platinum are exclusively available on the Platinum Edition Cayenne models. Standard sport tailpipes in black and window trim in high-gloss black underscore the sporty and elegant look of the special models. The Cayenne Platinum Editions can be ordered in solid white or black, as well as in select metallic tones – Jet Black, Carrara White, Mahogany, Moonlight Blue – or in Chalk, a special color.

                    The interior of the Cayenne Platinum Edition variants sets itself apart with seat belts in Chalk, door sill guards in brushed aluminum that include a “Platinum Edition” model designation, and an interior package in textured aluminum.

                    Additional standard equipment makes the Cayenne Platinum Edition models a compelling value proposition. LED headlights with Porsche Dynamic Light System, a Panoramic Roof, Bose® Surround Sound system, ambient lighting, 8-way adjustable sport seats, and Porsche crests on the front and rear headrests are all fitted as standard. Additionally, Porsche Manufaktur offers an extensive array of customization options for both the interior and exterior of the Cayenne Platinum Edition models.

                    The Cayenne Platinum Edition models are available to order now and are expected to arrive at U.S. dealers in Summer 2022 with pricing starting at $79,000 for the standard Cayenne Platinum Edition.

                    ModelMSRP
                    Cayenne Platinum Edition$79,000
                    Cayenne Coupe Platinum Edition$83,300
                    Cayenne S Platinum Edition$93,400
                    Cayenne S Coupe Platinum Edition$95,600
                    Cayenne E-Hybrid Platinum Edition$92,700
                    Cayenne E-Hybrid Coupe Platinum Edition$93,800

                     

                    All prices exclude the $1,350 delivery, processing and handling fee.

                    Source: Porsche Cars North America, Inc.(Press release)